Clear and playful redesign for an online experience provider.
Upplevelse.com is an online provider for gift experiences, offering experiences within everything from food and drink to adventure.
Lobby Design was commissioned to create a redesign for Upplevelse.com which included a new logotype, web design and imagery.
The logotype and the visual identity was made clearer with a distinct identity color and a clear typography.
The website was redesigned to give it a stronger identity and a more pleasant feel that would contribute to a positive shopping experience for the visitor.
We also created and art directed an identity bearing and playful series of images that presented the different categories of experiences that Upplevelse.com offers. They were categorized by colors and each picture represents a specific experience and holiday for which it would be a suited gift.